Job Title: Senior Marketing Manager
Location: Saha, Haryana
Type: Full-time, in-person

Job Overview:

Eisco Group is looking for a dynamic and experienced Senior Marketing Manager to lead and execute marketing strategies that drive brand growth and market penetration. The Senior Marketing Manager will be responsible for overseeing the development and implementation of marketing campaigns, managing digital and traditional marketing channels, and ensuring alignment with the company’s overall objectives. This role includes analyzing market trends, understanding customer needs, and leading a team to deliver high-impact marketing initiatives. The ideal candidate will collaborate closely with sales and product teams to create innovative strategies, enhance brand visibility, and generate demand in both existing and new markets.

Qualifications & Experience:

• Bachelor’s degree in Marketing, Business, Communications, or related field.

• Minimum of 5 years of experience in marketing

• Proven experience in developing and implementing comprehensive marketing strategies.

• Demonstrated experience in creating compelling and engaging content across various formats, including blogs, social media, email newsletters, and website content.

• Strong understanding of digital marketing, including SEO, SEM, email marketing, social media, and content marketing.

• Experience managing marketing campaigns across multiple channels (digital, print, events, etc.).

• Proficiency with digital marketing tools and platforms such as Google Analytics, HubSpot, SEMrush, Hootsuite, and social media advertising platforms (Facebook Ads, LinkedIn Ads, etc.).

• Strong analytical skills with the ability to track and measure campaign performance using KPIs such as ROI, conversion rates, customer acquisition costs, and engagement metrics.

Preferred Qualifications:

• Master’s degree in Marketing, Business Administration, or related field.

• Experience in B2B marketing, particularly in the scientific or educational sector.

• Expertise in brand strategy, content creation, and managing creative teams.

• Proven success in managing multi-channel marketing campaigns with measurable outcomes.

How to apply:

Email you CV to hr@eiscolabs.com.